In This Month's Issue
Cover
- Code red
- How to make the whole pitch system better and improve the relationship between clients and agencies in the process
Advertising
- Cristal flakes
- For three days, the industry celebrated creativity at the MENA Cristal Awards. A lot of talk and fun was also involved
- What’s in store?
- A handful of creative agencies share their predictions for this month’s Dubai Lynx Awards. Will they turn out to be right?
Q&A
- Saudi publishing turning a page
- Dr. Azzam Al Dakhil, CEO of Saudi Research and Marketing Group (SRMG) and chairman of Numu Media Holding, says publishing in Saudi Arabia is undergoing a historic transition
- Keeping watch
- MBC Group’s newly promoted CEO, Sam Barnett, says the future of TV is in quality of content
- One of many
- John Baker, president of dotJWT, explains why JWT launched a new global digital network