01-24RELEASE: Dudu acquires new domain name
01-01In pursuit of effectiveness
What is desirable is not always easy to measure
01-01Mob mentality
Novo Nordisk sets up flashmob for World Diabetes Day
Daily News
- RELEASE: Impact BBDO to create brand campaign for OSN
30/11/2011
Impact BBDO has been selected to create a major brand campaign for OSN, a subscription television service in the MENA...
- RELEASE: Exhibition to showcase creative newspaper designs
17/11/2011
Steve Dorsey, president of the US-based Society for News Design, is expected to speak on the evolution of newspaper design...
- RELEASE: Jack Morton Worldwide launches in the Middle East
09/11/2011
Global brand experience agency Jack Morton Worldwide is to open a new office in the UAE, effective this week. ...
- EXCLUSIVE: Yahoo Maktoob strikes content deal with BBC Arabic
02/11/2011
Yahoo Maktoob has finalized a content agreement with TV channel BBC Arabic, Hosam El Sokkari, head of audience at Yahoo...
In This Month's Issue
- A walk on the blind side
01/01/2012
WORDS FROM THE WISE SAMIR AYOUB, CEO, MINDSHARE MENA How did 2011 fare? 2011 was an exceptional and unpredictable year given the revolution...
- The Communiquestion: Just do it
01/01/2012
We ask the industry: What’s your New Year’s resolution, and did you achieve your last one? ...
- Effectively yours
01/01/2012
Who grabbed what and why at the Gemas Effie Mena Awards 2011 ...
- Filling the trophy cabinet
01/01/2012
To win an award, you’ll need more than a brilliant campaign. Presentation matters too ...





