01-24RELEASE: Dudu acquires new domain name

01-01In pursuit of effectiveness

What is desirable is not always easy to measure

01-01Mob mentality

Novo Nordisk sets up flashmob for World Diabetes Day

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Daily News

In This Month's Issue

  • A walk on the blind side 01/01/2012

    WORDS FROM THE WISE SAMIR AYOUB, CEO, MINDSHARE MENA How did 2011 fare? 2011 was an exceptional and unpredictable year given the revolution...

  • The Communiquestion: Just do it 01/01/2012

    We ask the industry: What’s your New Year’s resolution, and did you achieve your last one? ...

  • Effectively yours 01/01/2012

    Who grabbed what and why at the Gemas Effie Mena Awards 2011 ...

  • Filling the trophy cabinet 01/01/2012

    To win an award, you’ll need more than a brilliant campaign. Presentation matters too ...